Top-secret design challenge launches creative space featuring Torsa
July 06, 2015
Torsa task chair
A mystery project. Secret participants. Hidden corners of downtown Los Angeles. Sounds like something out of film noir, right? Guess again.
Brainchild of Brookfield Office Properties, this secretive project was launched to design a creative space or “DesignHive,” in the heart of downtown Los Angeles. Brookfield invited six teams from leading A&D firms to take over office and loft spaces. The teams were given a budget that needed to cover all hard and soft costs of construction, including licensing, and a six-month deadline to plan and execute a 3,500-4,500 square foot space.
Alison Maguire, Lead Designer at IA Interior Architects, Natasha Brewer, Project Designer and Project Manager Ken Anderson set out to create a workspace for the Technology & Consulting market segment. Their approach was to create modular areas – for reception, meeting areas or work lounges for collaborative work – that would flow, one into the other. They wanted to create spaces that could be flexible, where people could easily move around to work together.
Alison already had the perfect idea for seating – Torsa. With a Torsa in her own office, she appreciated the architectural and visually interesting design of the chair. And by using ChairBuilder to experiment with color and mesh combinations, she was able to create exactly the product she wanted to complement the space.
The response to the project has been impressive. DesignHive created real buzz about a part of LA that is only growing. Alison and her colleagues at IA Interior Architects not only have a great new project for their portfolio, but a memorable experience that is truly part of the revitalization of historic Los Angeles.